Thursday, September 30, 2010

MAKE UP FOR EVER- New Boutique and Studio


New York, NY – September 2010 – MAKE UP FOR EVER announces its partnership with Sephora to open
a new retail concept within three existing Sephora stores in New York, Nevada, and California throughout
the month of October 2010.  The new MAKE UP FOR EVER Boutique & Studios at Sephora will incorporate
a cutting-edge design along with a more extensive product selection, interactive tools, education and
artistry into one specially designed retail space.  

“The Boutique & Studios represent a new platform for the brand to showcase its unique DNA through
unparalleled artistry and education,” said Gilles Kortzagadarian, General Manager of MAKE UP FOR EVER
North America.  “I am excited to take our partnership with Sephora to the next level by opening stores
within three of their top locations.”

The new MAKE UP FOR EVER Boutique & Studios, ranging in size from approximately 600-750 square
feet, have been designed to be reminiscent of a “backstage” environment, complete with studio makeup
stations and lighting. In addition to having separate entrances, each one will contain more than 1,200
product skus including iconic professional-only items and special effects products, making them the only
retail locations outside of the MAKE UP FOR EVER’s Flagship New York City Studio to offer this.  The
Boutique & Studio will be staffed by dedicated MAKE UP FOR EVER employees who have been trained by
educators from the prestigious MAKE UP FOR EVER Academy in Paris to provide knowledgeable
expertise on all aspects of the brand. 

To provide a more interactive experience for clients, each store will also feature the following: 

* Studio – a series of fun, interactive and personalized one-on-one or group make up lessons
will be offered to educate consumers on application techniques and how to achieve specific
looks.  These include “Eye Make Up Basics: The Classic Contour,” and “Iconic Eyes: 1960s
Eye Make Up,” “Lip Technique Basics: The Longest Lasting Lip,” and bridal make up sessions
for both the bride and bridal party.

*iPads – stores will be equipped with iPads that will not only provide access to MAKE UP FOR
EVER how-to videos, it will also link to Facebook, Twitter, Four Square and other social
networking sites so consumers can post updates on-the-go.  Additionally well, they will
highlight MAKE UP FOR EVER artistry, showcasing make up looks created for special events
and education purposes.

  * Touch Screen – each store will feature an interactive touch screen that can be used by staff
members and clients to create customized make up designs and face charts that can actually
be emailed directly to the clients.  This unique touch screen looks like a computerized white
board and can be drawn on directly using fingertips or a special pen.  This tool will allow
artists to animate application techniques and tips so clients can easily re-create the looks on
their own.

* Eye Shadow Station – a long communal table sits in each space that is designed for clients to
sit and play with products before or after they make a purchase.  As well, the entire range of
MAKE UP FOR EVER’S Eye Shadows will be displayed in the center of the table for clients to
experiment and create their own customized palettes for purchase.

 “Our partnership with MAKE UP FOR EVER marks an important shift in the retail paradigm for our
clients,” says Sharon Rothstein, Sephora’s SVP Marketing.  “At Sephora, we’re committed to providing
innovation, freedom, expertise and choice, and the new MAKE UP FOR EVER Boutique & Studio is a
great example of this.”

The three new MAKE UP FOR EVER Boutique & Studios at Sephora will be located in the following

555 Broadway
New York, NY 10012
Opening: October 1, 2010

And here is the scoop on the opening weekend festivities (10/1 – 10/3) – To celebrate the opening of the new MAKE UP FOR EVER Boutique & Studio at Sephora Soho, they will be offering complimentary 20 minute services for the entire weekend (choose from 12 different services for the eyes, lips and entire face).  And, the  first 100 clients to take a complimentary lesson will also receive a free Rouge Artist Lipstick in #43, fall’s perfect shade of red.

3377 Las Vegas Boulevard  
Las Vegas, NV 89109  
Opening: October 8, 2010  

3333 Bristol Street, 2nd Floor 
Costa Mesa, CA 92626
Opening: October 15, 2010

Thursday, September 2, 2010

8ty8 Beauty Nailpolish Haul

I'm one of the luck ones that actually has access to the store of one of the famous websites aka ,which is a website that sells nail polishes at whole sale prices. So about a month ago I finally decided to go the store and do a little nail polish hauling. If you are a nail polish lover like me  then this is definitely the site/store for you ..It was like being in nail polish heaven. They had some of the top nail polish brands like Essie, OPI, China Glaze, Color Club and Orly. I went in with a list of the polishes I wanted but was overwhelmed once I got there and my list went out the window. Majority of my haul is China Glaze but I did buy two Essie polishes and one polish from Color Club. Most of the China Glaze polishes that I wanted were from a collection that was out for a limited time but I was lucky enough to find a few of them at the store. I also grabbed the last "OMG" polish from China Glaze OMG collection which is really hard to find in stored or online. What I also like about this company is that they are always one of the first ones to get all the new collections from the brands listed above. They carry everything you can possibly find in a nail salon at really discounted prices. I was very pleased with my purchase and ended up buying 16 nail polishes. My experience at the store was very memorable and the employees were very nice & helpful. Even though the store is a bit out of my way to get to I will still go back for any future nail polish purchases. Below is a list of all the polishes I got and some might still be available at there online store. Hope you like my haul and I will be posting the swatches really soon :)

China Glaze:

*Sky High-Top
*Custom Kicks
*Snow Globe
*Fairy Dust
*Electric Lilac
*Bad Kitty


*Haute as Hello

Color Club:



*Catch Me In Your Net

MUFE: Rouge Artist Intense

           Once again MUFE brings you a new product that is nothing more then fabulous. I'm talking about the new Rouge Artist Intense, a new collection of lipsticks that are highly pigmented and long lasting. These lipsticks are formulated with a special pigment and contain 50% more pigment then your average lipstick.They are creamy and very moisturising for the lips and go on very easily. Some of the ingredients this product contains are Castor oil and beeswax which provide intense color payoff and results in long lasting wear.

            Rouge Artist Intense comes in 50 different shades and 3 different finishes which are matte, pearly, and satin so there is shade for everyone out there.There is a mix of red's, pink's and nudes. The best thing about this new product is that it feature's a special shade finder wheel, which is available to consumers in-store or online. This wheel helps you decide what colors are more flattering for you based on you hair and skin tone. So it's really easy to find the perfect match for you. These lipsticks can be worn alone or you can pair them up with your favorite Mufe glosses. Out of the three finishes I would say my favorite is the satin it glides on like a dream and I don't even feel like I have anything on my lips.

        Rouge Artist Intense is available now at Sephora.come or the Mufe Boutique in NYC and they are priced at $19.00 in the US and $22 in Canada

*The products mentioned in this post were provided by PR representative, for post consideration and potential review.

Friday, July 23, 2010

Sparkly Pink Nails

Really wanted to do the gradient fade nail polish look but it didn't come out as expected since I don't have a sponge but I still love it so much. Hope you guys like it. It's such a fun and bright look :)

Colors I used :

* Milani in Tip Toe Pink # 46 (as base)
* SinfulColors Cream Pink # 152 (1/2 the nail)
* SinfulColors Forget Now # 321 (1/3 the nail)
* Sally Hansen Xtreme wear Strobe Light # 11 ( all over nail)
* Sally Hansen Mamimun Growth Top Coat ( all over the nail)

Tuesday, July 13, 2010

Fotd: In the Groove + Alice and Olivia

Here is my Fotd using products from In the Groove and Alice and Olivia. I did this look for a outing on a Sunday night and even though the night didn't end as great as I had planned I did like this look a lot. Hope you guys like it and let me know if you have any questions or requests


Mufe Hd foundation #155
Mac select moisturecover Nw 25

Mac Msf- Medium/Dark
Mac-Blunt blush
Mac- Refined Golden bronzer
Superdupernatural blush
Mac- Stereo Rose Msf <333


Mac -Soft Ochre p/p
Mufe- Aqua Cream #21

Mac-Flip e/s

Mac-Partylicious p/g

Yaby-Mermaid Blue #pp070
Mac- carbon e/s
Mac- Ricepaper e/s

Mac- Blacktrack f/l
Mac - Feline e/s and Undercurrent e/l


Mac- Velvet Teddy l/s
Mac- Live and Dye l/g

Thursday, July 8, 2010

M.A.C : In The Groove/ Alice+Olivia

In The Groove


Top three favorites

*Go for it- This is the only one I ended up buying It's very different then anything I have
*Call my Bluff- This was very sheer and natural looking on me. It would be great with a smokey look
*Jazzed- Pretty coral but I felt like I have things very similar to this

Call My Bluff - Mid-tone creamy coffee
Jazzed - Bright coral pink
Creme de Nude - Pale muted peach beige
I Like It Like That - Deep Blue pink
All Styled Up - Bright yellow pink
Go For It - Mid-tone blue purple

Cremesheen Glass

Top three favorites

*On the Scene
*Going Casual

I didn't end up buying any of these even though some of them were very unique, but didn't feel like I needed any of them

On the Scene - Light Coral beige
You’ve Got It - Mid-tone silver grey
Going Casual - Sheer lilac
Fashion Whim - Light Beige
Right Image - Mid-tone blue pink
Chillin’ - Light white blue

Mineralize Eye Shadow (Trio)

Top three favorites

*In the Groove
*Blue My Mind

Also didn't buy any of these but the texture of these were amazing. They aren't glittery and there isn't a lot of fall out. These Mes are very creamy and smooth.

Love to Love - Satin beige/Pearly Bronze/Satin Brown
In the Groove - Satin green/Pearly burgundy/Satin coral
Making It Easy - Satin red brown/Pearly beige rose/Satin dark beige
Togetherness - Satin lavender/Pearly purple/Satin grey
Style Influencer - Satin silver/Pearly deep blue/Satin deep mauve brown
Soften the Mood - Satin light brown/Pearly rose/Satin light blue
Fresh & Easy - Satin pink/Pearly burgundy/Satin grey
Calm, Cool, & Collected - Satin deep green/Pearly green/Satin beige
Blue My Mind - Satin light blue/Pearly deep teal/Satin black

Mineralized Skinfinish
Top two favorites

*Stereo rose
*By Candlelight

So we all know the winner of this collection is the one and only Stereo Rose and let me tell you this is gorgeous and I had been waiting for so long for this and I'm so happy I was able to grab one before they were all sold out plus I had all the rest of them.

By Candlelight - Golden pink
Stereo Rose - Coral with golden/bronze shimmering nuances
Comfort - Golden bronze
Petticoat - Pale rose with gold and amber veining

Mineralize Blush (Duo)

Top three favorites

*Happy Together- This was the most different to me and I felt that all the other's were pretty much the same as the the previous Duo's released
*Hang Loose
*Band of Roses

Happy Together - Satin caramel/Pearly beige
A Little Bit of Sunshine - Satin light brown/Pearly beige
Hang Loose - Satin bright pink/Pearly lavender
Band of Roses - Satin blue pink/Pearly light plum
New Vibe - Satin deep rose/Pearly bronze

Powerpoint Eye Pencil

Stubborn Brown - Deep Rich Brown
Permaplum - Deep plum with pink shimmer
Navy Stain - Royal blue with shimmer


Zoomblack - Rich Black


187 Brush


Dazzleglass Creme

This collection was a small one but yet filled with a lot of fun and bright colors
I wanted all three Dazzleglasses but bought I.want.Candy. This was super bright and I had to grab plus it's nothing like anything I have

Sparklicious - Creamy pale pinky white with soft multi-dimensional pearlized pigments
If it’s Pink… - Hot pink with soft multi-dimensional pearlized pigments
I.Want.Candy. - Hot yellow with soft multi-dimensional pearlized pigments


I bought Partylicious and I can't wait to use this bright turquoise blue :) I might also go back for Later it looks really pretty

Later. - Black with transforming purple pearlized pigments
If It Sparkles… -White with transforming pink pearlized pigments
Partylicious -Turquoise with silver pearlized pigments

Nail Lacquer

Wasn't sure if I wanted to buy a nail polish but I gave in and ended up with Morning.After. to go with my pigment hehe, but So Rich So Pretty was also very pretty

Morning.After. - Creamy turquoise
So Rich So Pretty - Bright purple with pearlized pigments
Military -Black matte with silver suede pearl

Wednesday, July 7, 2010

Fotd: pink sunset

Feeling very summery with my floral romper and the bright colored clothes. The sun makes me soo happy, but it has been insanely hot this past week..well here is a fotd I did for a night out to dinner with a girlfriend hope you like it :) and keep cool lovers <3>

Mufe # 6 Aqua Cream
Mac- going bananas e/s
Mufe # 951 star powder
Yaby-pp056 Dragon fruit
Mac- Pen n Pink e/s
Mac- blacktrack f/l
Maybelline- Falsies mascara

Mufe Hd foundation #155
Mac select moisturecover Nw 25
Mac Msf- Medium/Dark
Mac- Solar Riche bronzer
Mufe # 6 Aqua Cream

True Babe l/g

Saturday, June 12, 2010

Long over due : The Makeup Show 2010

Yes, yes I know this post is long overdue. Please forgive me!
So..where do I even begin? This was my first year attending The Makeup Show NYC. I had such an amazing time! I had the opportunity to meet many wonderful people, from bloggers to makeup artists. While chit-chatting with everyone and shopping the show's amazing deals, I was also able to attend one of the seminars being offered (with Romero J and Keri B of MAC!!). It was one of the best weekends of this year thus far and I will definitely be going back next time. Here are some pictures from the show

First stop Make Up For Ever

It's always busy at MUFE!

At Korres - their Lip Butters are awesome!

Crown Brushes - Need a brush? They have one for every occasion ;-)

Embryolisse - I was really excited to check out this brand! I had heard great things, but had yet to experience the products for myself!

aDesign - Some really nice high quality brushes!

Mario Badescu - Another much talked about line I was looking forward to checking out! *detailed post coming soon

Knock Out nail polishes - How cute are these bottles?
Awesome Matte Nail Polishes

Stila - Their #1 product (Convertible Color)..picked one up myself!

Mai Couture- Very cute and interesting idea (Blush and Blotting paper in one!)

Shu Uemura - Who doesn't love a little Shu? ;-)

Paperself Lashes - A collection of some very unique and gorgeous lashes

Dermalogica - Skincare at its best

Naked Cosmetics - I was in pigment heaven! Soo pretty!

M.A.C. - Keri B and Romero J talking Fall Trends

Hello cutie ;)

Me with Koren of Enkore Makeup

Time for some body art:



Mehron- my favorite !